Be & The Brands is our signature bi-annual event that brings beauty, fashion, and lifestyle brands together with press and influencers, all in one inspiring space. It’s where real conversations happen, ideas are shared, and lasting connections begin.
For brands, it’s a chance to launch new collections, tell your story in a more personal way, and build relationships that last beyond the event. More than just visibility, it’s about creating real moments and meaningful connections that keep your brand top of mind.
What makes it unique
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Curated Selection
We carefully select every brand to make sure the mix feels authentic, exciting, and aligned with our shared values.
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High-Value Network
Our trusted circle of media, creators, and industry voices opens doors and builds relationships that matter.
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Immersive Experiences
We bring stories to life through experiences that feel authentic, memorable, and real.
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Shared Energy
When brands, press, and creators come together, something special happens, ideas grow, collaborations spark, and impact multiplies.
Why Participate
Be & The Brands is your chance to:
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Introduce new collections or products in a warm, engaging setting
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Build genuine relationships with press and influencers
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Grow awareness and trust within the beauty, fashion, and lifestyle community
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Be part of a community built on creativity, collaboration, and connection
Make It Happen
Let’s turn your ideas into impact. From PR to events and activations, we make brands impossible to ignore.
Michelle van Donge